In recent years, the gaming world has undergone a massive evolution. Today, developers have found many ways to earn money from their games. While in-app purchases (IAPs) have dominated the free-to-play (F2P) arena for a decade, they are constantly searching for ways to improve user experience, but also offer sustainable revenue streams. 

In this blog, we will explore modern monetisation models like premium games, free-to-play, subscriptions, and season passes. We will also discuss how to choose the right model depending on the game genre and target audience.

Understanding Modern Monetisation Models 

As the player base becomes more diverse, so do the monetisation models to generate income from games. Some of the popular methods are mentioned below; each of them has its strengths and suits different kinds of players. 

Premium Model: One-Time Purchase 

This model is pretty straightforward, where users pay once and have complete access to the game. Premium has been popular for decades in console and PC gaming, but it has seen a decline in mobile gaming, mainly due to F2P titles. However, this model works well for specific game genres, specifically story-rich games, puzzle games and adventure titles. 

The pay-per-play model, rooted in classic slot machine games known as one-armed bandits, is a prime example of a simple yet highly effective monetization strategy. Evolving from traditional one-armed bandits to digital formats, this model retains its accessible, repeatable gameplay loop that drives profitability. 

It’s widely used in hyper-casual mobile games, where players pay small fees or watch ads to enjoy short, engaging sessions. For developers, this mechanic showcases how a straightforward core gameplay can sustain long-term revenue. Examples of such games can be checked at https://jednoreki-bandyta.pl/ to see this model in action and find inspiration for creating monetizable game experiences.

Free-to-Play (F2P): In-App Purchases

F2P is arguably one of the most popular models in the mobile gaming world. The games here are free to download and play, but the platforms offer optional purchases. These purchases often include power-ups, time-saving items, cosmetic changes, and so on. The key to success lies in balancing player satisfaction with monetisation. This model brings in recurring revenue from engaged users, and the game keeps offering new modes and so on. However, if not managed carefully, it can lead to a pay-to-win backlash. 

Subscription-Based Access

With subscription-based models, both mobile and console platforms can take advantage. This model gives players access to a catalogue of games or premium content for a recurring fee. Platforms like Google Play Pass, Apple Arcade, Xbox Game Pass, etc, are prominent examples that offer a variety of games in one subscription. 

Some developers may even offer VIP passes in individual games or monthly memberships that unlock ad-free experiences, daily rewards, and exclusive content that enhance your overall gaming experience. 

Battle Pass 

Battle passes are popular in competitive and multiplayer games such as Fortnite and Call of Duty. This model has become a go-to monetisation model for games with live content cycles. Users are expected to pay a set amount per season and unlock rewards as they complete in-game challenges. 

Most of the content is free, but the premium content is always behind a paywall. Battlesea appeals to both paying and non-paying players since it offers progression incentives even for free tiers. However, this game needs regular updates and rewards and a fun way to keep players coming back for more. 

Choosing the Right Monetisation Model 

Keep in mind that not every monetisation model is for every type of game. When planning to build revenue from your game, understand the genre and how long players are likely to stay engaged and what expectations you need to meet. 

Puzzle and casual games perform well with ad-based models, or even simple subscriptions that offer daily bonuses. RPGs and story-driven games tend to suit premium models or F2P with cosmetic in-app purchases like skins and accessories. 

Simulation and tycoon games usually do well with a combination of subscriptions and seasonal content. Meanwhile, multiplayer shooters thrive on battle pass systems and visual customization options like skins. 

Final Tips 

Choosing how to incorporate modern monetisation models in gaming is a vital decision. It does not just affect how much you will earn, but also shapes the user experience. The key to your monetisation success is how well you understand your game’s design and your players’ expectations.